Pinterest is a powerful platform that has revolutionized the way we find and share ideas, both online and offline. The Pinterest interface is simple to navigate, enabling users to organize their ideas, interests and stimuli visually. With its ability to help you discover, gather and organize your inspirations, Pinterest has become an essential resource for athletes, entrepreneurs, writers, and basically anyone looking for new ideas. In this article, we’ll explore the power of Pinterest-based ideas and the many ways to turn them into actionable tasks.
What is Pinterest?
Pinterest is a visual discovery platform that allows users to search and save creative ideas from all over the web. Unlike a traditional search engine, which is based on text, Pinterest users use images and short descriptions to describe their content. Those ideas are then organized into pinboards, which function much like a personal bulletin board of sorts. The purpose of the platform is to aid business owners and hobbyists in their search for ideas and to help them foster new ones.
Benefits of Using Pinterest
Whether you’re an artist, photographer, writer or simply someone looking for inspiration, Pinterest provides a great pool of resources to draw from. There are numerous benefits to exploring the platform, these include:
• Finding creative ideas
Pinterest is the perfect tool for curating creative ideas from the internet and gathering inspiration from other users. Whether you’re looking for style inspiration, travel ideas or DIY projects, you can use Pinterest to browse through an extensive collection of ideas to spark your creativity.
• Presenting your work
Pinterest is also a great platform to showcase your work and find your target audience. Through pin boards, bloggers, photographers and other creatives can easily organize and display their work, allowing users to explore their content and share it with their networks.
• Networking
As with most other social media platforms, Pinterest also allows you to connect with like-minded people who share your interests. Through interactions with other users, you can build relationships with those in similar industries or even follow inspiring accounts.
• Advertising
Pinterest is an ideal platform to advertise and promote your brand. Through ‘ads’, companies can amplify their product or service offering and reach a targeted audience.
Now that we’ve established why Pinterest is such a powerful platform, let’s explore how we can use Pinterest for idea generation and then turn those ideas into actionable tasks.
Discover Ideas
Pinterest is a great place to discover fresh ideas for projects, create inspiring content and even plan for vacations or special events. There are three main areas where you can search for ideas:
• Search bar: Similar to other search engines, Pinterest allows you to enter keywords into a search bar and browse through the results. Based on your keyword, Pinterest will suggest various boards and pins that may be interesting to you.
• Explore page: The explore page is an in-app feature that allows you to discover popular and trending pins, topics, boards and more. These are tailored and curated based on your recent searches and activity levels on the platform.
• Pinners: By following other pinners, you can gain access to their pin boards and the content they share. Through browsing and analyzing the various interest categories of other users, you can build a well-rounded inspiration library and find great ideas.
Organize Ideas
Once you’ve uncovered some great ideas on Pinterest, the next step is to organize them in a way that makes sense for you. Through creating personal pin boards, you can organize your inspirations into interesting themes or topics that can help to set the tone of your project.
For instance, if you’re looking for creative business ideas, you could create a board that highlights the entrepreneurial industry or topics related to business management. This board could look something like this:
• Professional Development
• Networking Events
• Entrepreneurship Tips
• Remote Work: Pros & Cons
• Small Business Law
• Business Finance Basics
By having your pins neatly organized into boards, you’ll be able to find your resources much more easily in the future. This comes in especially handy when trying to compose longer-form content or projects.
Turn Ideas into Actions
Once you’ve collected, organized and set up your pin boards, it’s time to start turning those ideas into tangible tasks.
• Start a project: Using the ideas you’ve found on Pinterest, it’s time to start actualizing them. Whether it’s a decorating project in your home, creating content for your blog or exploring a creative hobby, begin taking the necessary steps to make your ideas become a reality.
• Bookmark pages: Thanks to the save and follow features on Pinterest, it’s easier than ever to save content for future reference. If you find pages, products or services related to your project, Pinterest is the perfect place to save and organize valuable resources that you may need down the line.
• Research and collaborate: Pinterest is a great resource for finding out more about specific topics related to your project and helps to point you in the direction of the articles, studies and resources you need. Plus, you can easily collaborate with other users by utilizing the “re-pin” feature and inviting others to join your boards.
• Create a mood board: This feature is especially useful for visual projects such as fashion, interiors and weddings. Connecting pins to a mood board helps to create a visual representation of your ideas and intentions for your project. This is a great way to begin the creative process and design your desired aesthetic.
Whether you’re an artist, photographer, writer or simply looking for inspiration, Pinterest is an invaluable resource for discovering, organizing and converting ideas into action. Through utilizing the save and follow features, creating boards to organize your content, and researching and collaborating with other users, you’ll be able to quickly and efficiently start putting your ideas into motion. Have fun exploring Pinterest and turning your inspirations into tangible tasks!